Questions While Planning a Network Marketing Web Site
Here are some questions to ask yourself when you plan to build a network marketing web site. Remember, you can build a web site for any number of purposes and you can certainly build more than one.
I’ve got different sections of my web site that I use to attract leads, educate prospects, and train new team members.
What is the purpose and/or desired outcome of the web site?
What will your visitors be looking for?
What pages will be on the site?
What are some of the major features it will have?
Here are some possible answers to those questions (just to give you some examples):
What is the purpose and/or desired outcome of the web site?
–to sell a product
–to educate visitors on your company vs. the competition
–to qualify or disqualify prospects
–to capture the visitor’s information to contact them
What will your visitors be looking for?
–product/company information
–information on a business opportunity
–tips or advice on how to earn extra money
What pages will be on the site?
–about us page
–capture (squeeze) page
–sales letter
–contact page
What are some of the major features it will have?
–form to collect visitor’s information and add them to an email list
–product page where people can place orders
–blog for industry information
–password protected area for team members to get team information
Too often network marketers create a web site without an overall idea of how they want their site to function. Knowing what you want your site to do before you start building it will allow you to create a game plan on how you’re going to build your site, which will make things go a lot smoother in creating the most effective web site for your business.